Thursday, 4 October 2018

4 Key Ways To Keep Visitors Coming To Your Blog Site!

Blogging is a perfect way for people to share their thoughts with others. When people blog, it means they keep an updated online journal or diary. Weblog and blog are the same things. Companies might also blog to help increase the amount of business on their web sites. For many bloggers, increasing traffic to their blogs is not the only goal. Most people that blog want to keep their visitors coming back for more. The following are four ways to keep visitors coming to your blog site. Blogging is a relatively new phenomenon. Some blog writes choose to keep their blogs personal and do not share their thoughts with others. These are more like online diaries. Other wants to share with everyone what he or she has to say. Blogging is a big business and many websites offer free blog hosting. In addition, many companies choose blogging as an inexpensive way to advertise their products or services. Blogging on the Internet is often much cheaper than maintaining a web site and is usually more interesting for readers and clients. Update your blog: The easiest way to keep visitors coming back to your blog site is to update your blog on a regular basis. Readers will stay loyal to blogs that are updated daily. Some blog writers even updated several times a day. Readers will tend to loose interest in your writing if they have to wait several days for new material. Be loyal to your readers and your readers will be loyal to your blog. Also, there are literally thousands of blogs available on the Internet. If your blog is not updated on a regular basis, you will loose your readers to another blog site. Another fun way to update your blog and keep your readers interested in your site is to include something fun for your readers to enjoy. That could be as simple as a joke or maybe a link to a humorous story you have found on the Internet. You might also try including a trivia game or polls for your readers to enjoy on a regular basis. Participate in web communities: Participating in web communities or discussion forums and mentioning your blog whenever possible will help keep readers coming back to your site. In addition, you can gain new readers when doing this. You can also be loyal to the blogs of other writers and ask them to visit your site. Leave nice comments about their site and invite them to your site. If you have mutual interests and the same type of readers, you can even share your blog links on your site. This helps everyone. Your reader will appreciate interesting reading while you benefit from readers from the other site. Understand who reads your blogs: Another great way to keep blog readers coming back for more is to understand who reads your blog and write content that is directed towards them. This does not mean that you have to write on only one particular subject, though. If you are a stay at home mom and write about your life at home with the kids, your loyal readers may not appreciate it if you write about cutting edge topics or use a lot of foul language in your writing. If you generally write humor, do not bog your readers down with sorrowful woes and tales. Your readers will be interested in the things that attracted them to your site in the first place. That is usually what you are more interested in writing about. You can gain a better understanding of your readers interested by including places for comments and encouraging your readers to contact you by email. Include keywords: You can gain readership and help keep your current readers by including certain keywords in your blog. If you have entered your blog on a search engine, these keywords that point to your blog will come up after a search. This is a great way to get readers interested in your blog. This is also a good way for companies to increase the traffic to their blog. Blogging is the new way to keep a diary or journal online. Blogging is increasingly popular for companies as well. If you want to make your blog stand out against the thousands of other blogs, keep your readers interested and coming back for more everyday by updating your writing, participate in online communities, understand your readers and include keywords.

3 Reasons Why Blogging Will Boost Your Business!

Building your business can be a difficult task. You can put hundreds of hours of effort into the business, but if you still don’t have important components, you will not be successful. Today business owners are realizing that blogging boosts business. Blogs are typically only seen as personal places to express yourself and your views. The truth is however the blogs are also great places to reach people about your business or your products. There are several ways to do this type of blogging. The best way a business can use blogging to boost their business is by taking part in the blogs of others. You can easily create quality posts with your business in mind without needing to set up a blog of your own. Try finding blogs that pertain to the area of business you are in. This will help you get started. With millions of blogs out there, you should be able to find some with no problem. Choose to post on all of them, or choose the few that get the most activity. Then begin posting. When you do, you will see positive results come in. If you are still curious about how this can boost your business, check out these three reasons blogging boosts business. Quick Name Recognition The fastest way to get your business’s name out in the public is to make it known to your targeted marketing group. If you want to get your company’s name out to men who like fishing, then you can find a blog that is about just that. When you find the blogs pertaining to this marketing group, post useful and intelligent information about topics that pertain to your company. You might not want to sound like an advertisement. Think about responding to another comment and simply tagging your signature with your company’s website. This is a subtle way to get their attention. The more you post on blogs, the more widely known your company’s name will become with the select marketing group. When they tell their friends and family about the site then your consumer group will have grown even more. This is a fast way to get started. You will have to invest some time however. At least an hour a day can be used for this type of task. Consumer Testimonies Your company might even think about hiring professionals to blog for your company. You can offer these employees products to try and give them the task of finding blogs where they can appropriately “praise” the product. By paying these people to do the task, you will be getting the work done that you need without having to devote much time. Consumer testimonials go a long way with other consumers. If these bloggers are productive enough, you will see an increase due to it. Building Relationships Smart business owners know that they can go further with the help of others. A great way to connect and build relationships with other businesses is via their blog. If you are a regular poster who values their business, they will be more likely to work with you. Working together with advertising is a great idea. You can swap ad space for no fee if you like. These are great things for business owners and are easy to get into when you blog regularly. As you can see, blogging can be a great way to do business. It may seem like tricky advertising, and it is in some ways. However, it is free advertising that does the same thing as a commercial on television does. It reaches a targeted marketing group and lets them know your company’s name, products, and sometimes offers an endorsement. Overall, it is an effective way to get your business out there. When people have no idea who you are, they are not going to feel comfortable working with you. The better your reputation is, the more likely they will trust you. When you have no reputation at all, they will not trust you either. So, even if you just want to use blogging to build your company’s reputation, it will be worth your while. Give it a try and see what type of results you can get using these tips.

Campaign strategy for Paid placement

A Paid Marketing campaigns provides immediate search engines rankings for your most important keywords. It doesn’t determine weather it is a dynamic, static or flash based website. A paid PPC Marketing campaign should be well versed and knowledgeable based marketing that fits your requirements. Your PPC campaign should be unique and designed to your company’s marketing objectives. Understanding the objective of your Pay per click campaign management should be your first goals. During that state you should determine which PPC search network is a best suit for your which return maximum cost-per-click for your selected key words and key phrases and aim at getting maximum return on investment (ROI) Goals for PPC Marketing campaign Strategy: 1) Your first goal is to generate leads, increase sales and signup for your businesses. 2) What is the rate of clicks you receive per day per week and per month from what search network and also from which keyword phrases? 3) How does it cost for you per lead from the clicks? 4) What is your cost per acquisition per click? 5) How many order do you receive from your PPC Marketing campaign? 6) What is the conversion rate per click? 7) How good is your profit for PPC Bid campaign and how much is the margin 8) Who are your competing websites? 9) Cross check your campaign with other PPC campaign if you are running one. The bottom-line is monitor your PPC campaign which is key for a successful pay per click search engine marketing.

Advertising with Paided URL Inclusion

Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a pay-per-click campaign versus months for a good SEO campaign. Pay-Per-Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. It requires a bid for a "per-click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. There is the added bonus that when a per-click site sends your website traffic, your site often appears in the results of other prevalent search engines. As with all marketing campaigns, there are advantages and disadvantages. If you understand the process and monitor your pay-per-click campaign frequently, it can be very effective. One of the greatest advantages is that you never have to tweak your web pages to change your position in search engine results, as you must do in a typical SEO campaign. What you do have to do in a pay-per-click campaign is pay a fee. Another advantage is the simplicity of the pay-per-click process. You just bid and you're up and running. It doesn't demand any specific technical knowledge, though the more you know about search engines and keywords, the easier - and more effective - the process will be. The downside is that pay-per-click is essentially a bidding war. A higher bid than yours will lower your position on search engine results. This means that you will have to raise your bid to regain your position - which can obviously become quite expensive, especially if you are bidding on a popular keyword. In order to determine if pay-per-click is a cost effective form of marketing for your business, you must do some computing to figure out how much each visitor to your site is worth. You can compute this value by dividing the profit you make on your website over a given period of time by the total number of visitors for that same time period. For example, if your site made $5,000 in profits and there were 2,5000 hits, each visitor would be theoretically worth 50 cents. The basic formula is profits divided by visitors. The figure of 50 cents per visitor is the point at which your business breaks even. The idea, of course, is to show a profit, not to merely cover your costs. Therefore, you are aiming at a figure less than 50 cents per click. Be aware that the most popular keywords often cost considerably more than 50 cents a click. The only way around this is to bid less for these phrases or you will be paying too much for each individual hit. The key (pun intended) to success is to learn everything you can about search engine keyword research. The good news is there isn't a limit to the amount of keywords you can add to your bid because additional keywords do not add additional cost. This translates into a lot less hassle for you because there is no need to optimize your site to index a particular set of keywords. Obviously, some keywords are much more effective than others are, but they will not cost you anything except time to set-up your account in your pay-per-click bid. Of the popular search engines that offer pay-per-click, one called Overture provides an online tool that will give you the data on how often particular keywords are entered into their search engine. They also offer suggestions for keywords after you enter a description of your site. In pay-per-click, this written description is crucial. You must understand that the object of your description is not to generally attract visitors, but to be as specific as possible so that only those visitors who are likely to buy your service or product go to your site. You must use expert marketing copy to guarantee that your description is both precise and enticing to attract the most ideal candidates to your site. This description is your most powerful tool to insure that your bid is profitable. Another essential element of pay-per-click advertising is that you constantly monitor your bid. It is very important that you bear in mind that the results of the top search engines providing pay-per-click advertising, which are Overture and Adwords Select, usually appear on other popular search engines. Because of this, the competition for top ranking is intense, and very often you will find that the bidding price balloons too high for pay-per-click to yield a profit. If this happens, it is advisable to withdraw your bid on that particular keyword and try another one. Remember: when you pay too much per click to make a profit, you are in essence losing the bidding war. Since losing is not acceptable, you must have a plan in place to closely track the effectiveness of your keyword. It is advisable to monitor your keywords on at least a monthly basis. Not only is careful monitoring important, but the analysis of visitor behavior can produce invaluable knowledge about consumer motivation, habits, and trends. Expert monitoring and consumer analysis is essential to your overall business needs, and will also insure that your pay-per-click campaign is a success.

Adsense- A Reality Check : How To Identify The Best Adsense Support Programs To Accelerate Your Income

The Google Adsense program is growing in popularity as a win-win program for everyone involved. As an advertising platform,advertisers get a targeted audience who really buy the services and products, adsense publishers get paid for displaying ads in their content sites, and Google itself keeps on rolling out good functional features that keep the program growing. It is no wonder that the Google Adsense program has led to a flurry of adsense related activities and programs. Daily, I get a fair share of emails on programs related to adsense coming into my email box. Never a day goes by where I do not see an email advertising the latest membership site limited to 500 or 1000 people on exclusive Private Label Rights that can be used as content for adsense websites or for promotion to the article depositories or for compilation into reports to drive traffic. Weekly, I receive emails from some gurus' who are promoting another software that has the ability to generate hundreds and thousands of pages within minutes suitable for infusion with adsense. Seldom do I see a day goes by where I do not see an offer to buy a package of ready made websites with affiliate programs attached...and of course, with google adsense. In the heat of the moment and admist the popularity of the Google Adsense program, it is important to have a reality check. Not all programs are genuine, or no matter how genuine they are, some of them are unable to stay the course and fold up pretty fast especially where they have a dwindling number of members, as members do get bored staying with a membership and run away to join the next membership site promising all the goodies in just a matter of months! Now, when you next receive a program relating to Adsense and to create your own Adsense Empire within the month, perform a reality check. Some questions that may help are: 1. Are the promises in the offer outlandish and just a slick of posh copywriting and advertising? 2. Who are the originators of the program? Are they some well known established marketers who are well regarded in their field of expertise? 3. Is the program limited to a reasonable number of people so that circulation of their Private Label rights articles and ebooks is controlled to avoid superflous duplication? 4. Is the program designed to allow you to grow your business as a adsense publisher or is the program designed to increase your income from adsense only "very fast" with some doubtful technology,including some hidden "technology" , including a hint of black hat "search-engine-optimisation" techniques which are against the Terms of Service of Google Adsense? 5. Are you personally willing to spend the time and commit to the program to make it a success or are you just attracted by the special offers included in the program advertised, knowing fully well you are unable to provide the commitment to make the program a success? 6. Is the program "mentor-based" to teach you the process of how to be a successful adsense publisher or is it to provide just the tools for the trade? This is important to ensure you are selecting a program that meets your needs. In the end, the underlying reason for your participation in the Google Adsense program should be for you to be reasonably compensated as an adsense publisher who provides quality website content and not just any website junk. Perform your reality check on any offers that come through your email box relating to Google Adsense and avoid being scammed or short-changed when the operator of the program runs out of you, and suddenly disappears to a tropical island somewhere in Asia for "vacation" and closes his program down unannounced, leaving his members in a lurch. In case you think this is far fetched, this really happened recently...and so a reality check is necessary to weed out the wheat from the chaff. Protect yourself with a reality check the next time you get that special offer through your email box and you will be safe rather than be sorry.

Wednesday, 3 October 2018

25 Fat, Juicy Keywords

With the holiday season fast approaching and the all important new year sales blitz just around the corner, webmasters are preparing to cash in like never before to capture the greater part of the pay per click revenue spoils. AdSense has some new competition in Chitika and Yahoo’s Publishing Network is really taking off. The following 25 keywords I have identified as giving exceptionally larger than life payouts; adjust your site accordingly to pull in the greatest amount of cash over the next few months. Don’t expect me to share with you actual pay out amounts [they vary, anyway]; I did my homework so now do yours too! The following are 25 words followed by my comments: Mesothelioma – Duh. Goes without saying. Money – give make money and free money a try. Bextra – also try Bextra lawyer, Bextra Pfizer. Life insurance – life insurance quote, life insurance rate, term life insurance. Health insurance – what people need, but few can afford. Prescription plan – what people need, but few can afford. Student loan – student loan consolidation is a biggie. Personal injury attorney – add in a particular state before the term to narrow things down. Acne – zits are in, very in. Timeshare – resell timeshare is popular too. Mortgages – always a popular term and will be as long as people own houses. Equity loan – also give home equity loan a try. Debt consolidation – a perpetual leader. No surprise there! Lasik – vanity sells! Face lift – like I said… Hair loss – more of the same! Caviar – one of the highest paying foodie keywords. Canadian pharmacy – always a crowd pleaser. Elder care – some day we’ll all be there; sooner than you think! Spyware – a perpetual problem with mass appeal! Laptop computer – also try notebook computer. Cell phone – always a competitive area. VOIP – voice over internet protocol continues to strengthen. Tax help – as long as there is an IRS… 401k rollover – everyone wants in on the action So, what does each of these words have in common? Pay outs of two dollars or more per click is possible; much, much higher for some keywords depending on the season and a host of other factors. I identified many other keywords that also are high payers, but left them out on purpose. I shouldn’t have to give away all my secrets now, should I?

5 Step Formula To Adwords And Pay-Per-Click Success

If you're interested in profiting from Adwords, this may be the most important article you read today. Here's why: I started a few years ago promoting one of my own business sites through Adwords and made a few thousand dollars every month, but at this time, Adwords was still in its infancy. However, the Adwords playing field has changed since those days and now there are two types of Adwords user, the savvy, and the losers. The losers will quickly figure out that dumping a load of Overture collected keywords into an Adgroup and setting a general CPC on all the keywords at once is definitely not the right way to go about it, and they complain claiming "Adwords is too difficult" and this is where many of them leave. However, those who decide to find out why their Adwords aren't pulling as well they want them to, will found out that the key to success is RELEVANCY. I will say this again, RELEVANCY is key, especially with Google. Laser-targeted bring sales my friend, not traffic. This fact is pivotal in Adwords, and if you are targetting high traffic relevant keywords you are well on your way to raking in many sales with your Adwords campaigns. Here is what you can do to find these highly targetted keywords: 1. Go to Google suggest: http://www.google.com/webhp?complete=1&hl=en 2. The Google suggest tool will show you relevant results as you type in a search term. Try it and see what you get. For example if I type in 'online dating', the tool will return a list of other keyword related to 'online dating'. However, the keywords are also shown in the order they are being searched. 3. Select the keyword which are relevant to what you are selling and put them into overture - http://inventory.uk.overture.com/d/searchinventory/suggestion/ - and Overture will give you a few more related terms. 4. Add all of the relevant keywords to a separate Adgroup and create a new Ad for this specific Adgroup. 5. Watch the relevant traffic roll in and your sales increase 'many-fold'! Follow this method and you won't go far wrong. There are some keyword research tools which facilitate this research process and automatically weed out the very low traffic keywords and help you in creating high click-thru ads and keywords. A few of these are very good, but many are useless.